I've just planted a tree via the Innocent Smoothie website and found this interesting link.
It turns out that the government charges VAT on healthy fruit juices and smoothies. Whereas other foods, like biscuits and cakes, remain tax free. Not quite encouraging healthy eating, is it?
There is a petition on the Prime Minister's website to tell the government that they could help more people get to their five a day by removing this daft tax. To sign up go to
That is enough petition signing for me for a while though!